Advertising executives for Walkers Crisps were left red-faced today, and not just because of their colossal salt intake.
Following an online vote, the spud spinners announced the new Walkers flavour is ‘Pringles’, with customers favouring the pre-chewed, reconstituted spittle-and potato tang that only tubular near-crisps provide.
“It was a close call”, said Hilda Remington, as she clutched at her heart and gasped for breath. “But in the end, the public have somehow found the energy to have their say.”
Of the six finalists, ‘Pringles’ garnered 46% of the vote, comfortably beating ‘Pork pie jelly’, ‘Biro lid’, ‘Horse’ and ‘Accidental ear wax’.
“The real surprise was the second-place flavour, and it’s something that we were sure would win”, wheezed Remington.
“That one was ‘the starchy mush picked out of my teeth after finishing another packet’. That’s my personal favourite: would you like to try a fingernail-ful?”
“Sorry, not that one. That one’s pulled pork. Or was it chicken curry? It’s sometimes hard to tell the difference.”